Diploma campaign publicity materials

The DCSF has developed a marketing campaign which aims to raise awareness of the Diplomas.

The Bringing Learning to Life Diploma marketing campaign for 2008/2009 will be launched in September and is aimed at parents, young people and key influencer audiences. The campaign will use radio, press and poster advertising, PR, advertorials, internet resources, Roadshows, leaflets and DVDs.

Samples of supporting campaign materials will be sent to schools, colleges and other providers early July to help in their preparations for delivery and in explaining the Diploma to students and their parents. These materials are available to order either online at www.teachernet.gov.uk/publications , or by phone through the DCSF order line on 0845 60 222 60; text phone 0845 60 555 60. See the 14-19 website for more details: Diploma Communication Materials